In: Categories » Internet » Blogs and forums » The Stressful Lives Of Bloggers
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So you are thinking about starting to Blog? In this day and age there are literally millions of blogs online, and a small percentage of these bloggers make good money from it... But is being a blogger stressful?
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The history of blogging is a long and convoluted one. Blogging has been around in some form since the earliest days of the Internet. In fact, one of the first web pages was similar to a blog in that its author, Internet creator Tim Berners-Lee, regularly updated it with a list of all websites (only a few dozen at the time). Blogging eventually evolved into a means of sharing both personal expression and other information that individuals found valuable. Since its beginning, blogging has enjoyed a slight duality: on o...
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When I talk to executives, business owners, marketers, or consultants, I invariably get asked one of two questions: “What is a blog?” or “How do I start my own blog?” Hopefully, by now I’ve answered the first question, but the second deserves an in-depth look. The process for contributing to any conversation goes something like this: 1. Listen to the conversation. 2. Understand what’s being said in the conversation. 3. Value the audience and the conversation itself. 4. ...
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Let’s get back to business basics—not because I think you don’t know your own business, but because I honestly believe that blogging can help each core fragment of what makes up a successful and viable company. The core needs for any business are as follows: • Decent ideas • A great product • Visibility • A well-trained team of people who work hard to make the company succeed. You also need good marketing, great customer relatio...
4. Blogging ~ Transmitting vs. Engaging
Most businesses and companies function in a “transmission” mindset. When they have a new product, they exhibit some kind of advertisement—be it a sign in the window out front or a national television ad. They try and create buzz by displaying SALE ! in advertisements and in the window, in great big letters that are impossible to miss. The reality is that people don’t want to be talked at, they want to be talked with. Companies around the world are beginning to realize that while transmission-based commu...
5. The choice of Blogging
Clearly, if you are not blogging, you are losing customers you could be gaining, you are losing customers you currently have, you are losing influence you could be wielding, and you are losing out on relationships that could redefine your company. When your customers are talking, you have a responsibility to engage with them. The great thing about blogging is that it can have business benefits regardless of whether or not you actually have your own blog: you can still listen to your customers and engage with them even ...
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In the late 1950s, the U.S. government formed the Advanced Research Projects Agency (ARPA). This was largely a response to the Russian success in launching the Sputnik satellite and employed some of the country's top scientific intellects in research work with U.S. military applications. During the 1960s, the agency created a decentralized computer network known as ARPAnet. This embryonic network initially linked four computers located at the University of California at Los Angeles, Stanford Research Institute, the Univ...
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