Before we get into how to create and publish killer articles we first need to briefly explore the principles behind this process.
Writing articles on your specialist field of expertise and submitting them to website owners for publication is one of the best ways to get free traffic on the web.
Now although this method won’t cost you a cent in cash – it will obviously ‘cost’ you in the time you spend creating the articles and submitting them to the right places. But the time you do spend will be well worth it.

There are hundreds and hundreds of website owners out there that are literally crying out for content that they can use on their websites and in their newsletters. They are looking for experts like you to provide them with content exactly for this purpose.
Maybe you don’t think of yourself as an expert?
Remember – nobody in this world has exactly the same experience and knowledge that you have. You will know more about something than most other people – this is your passion and what excites you! You are an expert – believe it!

They get content for free without so much as lifting a finger. In return you get your article featured on their website or in their newsletter. You also get the opportunity to promote your business using a ‘biography box’.
A biography box is a few lines about you or your business that these website owners will let you use to promote your business in return for giving them some free content. Everybody really does win from this arrangement:
You get free access to their readership, free traffic and a free link on their website The website owners get free content for their website from an expert The readers get free advice and the opportunity to find out more information

If you devote a small amount of time every week to creating and submitting articles you can soon find a large percentage of your website’s traffic being generated by this method.
One of the best things about using this technique to promote your website (apart from it not costing you anything!) is that your articles act like your very own automatic salesmen dotted all over the web. They remain on the Internet forever!