The Essential Ingredients Of A Magnetic Website

written by: Matt Frenk; article published: year 2006, month 07;


In: Categories » Internet » Web design and development » The Essential Ingredients Of A Magnetic Website

Yes, believe it or not, there is actually a recipe for creating a website that is magnetic. A website that attracts targeted people far and wide like a super-powerful yet pinpoint-accurate magnet!
If you apply each of these ingredients, but badly, you will have failed. If you address a quarter of them with gusto, accuracy and efficiency you will be well on the way to having a magnetic website whose profile just grows and grows.

Your Shopping List For Baking A Magnetic Website

  1. • Great content
  2. • Regularly updated (at least weekly)
  3. • Recommend a Friend tool
  4. • Bookmarking Tool
  5. • Lots of interaction
  6. • Easy to access information
  7. • Gives away something for free
  8. • Submitted to global search engines
  9. • Submitted to national search engines
  10. • Submitted to regional search engines
  11. • Submitted to industry-specific search engines
  12. • Registered with global directories
  13. • Registered with national directories
  14. • Registered with regional directories
  15. • Registered with industry-specific directories
  16. • Well-researched key phrases throughout your site that are gaps in the market
  17. • A user-friendly and search-engine friendly site that plays by the rules
  18. • Affiliates that send people to your site and sell your products
  19. • A great Ezine / newsletter delivered for free at least once per month
  20. • Calls to action on every single page of the site
  21. • New articles being written and added every week to the site and to at least 10 high traffic resources on the web
  22. • Lots and lots of highly relevant, high quality, tightly-themed in-bound and outbound links
  23. • Web address on all business collateral (business cards, vans, uniforms, letterheads, signage, vehicle livery, tattooed on every employee’s forehead)
  24. • Website treated like an employee and not a brochure

On top of everything else it’s worth you reading over the list to refresh your memory with some of the things we’ve covered already.
One of the great things about the above list is that you don’t need to spend hard, cold cash to buy a lot of the items. You will need to spend the currencies of time and sweat though!

On top of the above ingredients I have already given you instructions and recipe guidance on turning some of the raw products into the finished articles of success. The rest is up to you! You know what it takes, you know what you need to do so stop procrastinating and go and do it!

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