In: Categories » Internet » Search engines and SEO » Latent Semantic Optimization
|
There are several ways to increase your search engine ranking, of which back linking is certainly a very important one. Equally important, not to say even more important is to write content which is on topic for the search term you are optimizing for. This is of course a grey area, open for personal interpretations, of what actually can be defined as “the right content” or “the ideal content.” Search engines have come up with a solution, the same way the human brain is working. As soon as we are born and we start to learn and understand a language we are creating neural bridges between words and word combinations based on the frequency and the related topic we are using them with. We, as Europeans of my generation, will for example automatically think of the words “Coca-Cola”, “Freedom”, “New-York”, “Dollar”, “Ronald Reagan” , “Capitalism”, etc when we think of “America”. Smart search engines (ie Google) have understood this already a couple of years ago. They have developed models based on Probalistic Latent Semantic Analysis to find out, based on all the content of the internet, what the latent content is for certain topics. For Example, Google knows exactly what the latent content is for the search term “America” for the search environment “Europeans living in Europe today”. Note: the latent content of “America” will be different for Americans living in North America today. Words like “Hilary” and “Obama” will have a higher latent importance for the Americans then for the Europeans. It goes without saying that Google will rank the content of the web pages that are closest to this ideal content or ContentDNA the highest, depending on the search environment you are in off course. You could work this process backwards, starting from a search term, and try to find out what the ideal content or contentDNA is, this technique is called Latent Semantic Optimization. Read more on latentsemanticoptimization.com
|
legal disclaimer
1) Our website is not responsible for the information contained by this article as well for any and all copyright infringements by authors and writers. E-articles is a free information resource. If you suspect this article for any copyright infringements, please read the Terms of service and contact us to investigate the problem.
2) The E-articles directory team is not responsible for inaccuracies, falsehoods, or any other types of misinformation this tutorial may contain and will not be liable for any loss or damage suffered by a user through the user's reliance on the information gained here. Please read the Terms of service
Useful tools and features
If you like this article (tutorial), please link to it from your web page using the information above. Linking to this page, this is the only way to help us improve our service, the same time providing your visitors with a way to improve their online experience.
related articles
As with Web searches, Google provides a collection of enhanced search tools on the Advanced Image Search page. Follow these steps to reach that page: Go to the Google home page. Click the Images tab. Click the Advanced Image Search link. The Find results portion of the Advanced Image Search page is nearly identical to the Advanced Search page for Web searches.The difference is that the keyword modifiers here relate to images by matching file names, cap...
2. A Quick Tour of Google
Google is far more than a search siteit has grown to be a sizable collection of services and tools, and the collection is getting larger all the time. No longer is Google a single search site; instead, it's a conglomeration of multiple sites. And no longer can you even call it Web-based because Google now includes software that you download and run on your PC. This article often refers to tools and services. Although there is a lot of gray area in the definitions of these two terms, generally a service is a website run by Google. So,...
3. Google and U.S. Government Searches
Arguably, the most useful of Google’s specialty search areas is that devoted to the U.S. government. Actually, this distinct search engine is both larger and smaller than the name implies. This engine is global in reach. At the same time, it reaches below federal government sites to the state and municipal level. You might think that this entire search engine merely replaces the site:.gov operator:keyword combination. Not so. In fact, site:.gov remains quite useful in the UncleSam search because the results pages dish up a hear...
4. Google Search Operators
Google allows you to search using search operators, special words and symbols that make it easy to get search results that match as closely as possible the information for which you're looking. You combine search operators with search terms to form a query, like this: zeppelin "Led Zeppelin" That search would bring back pages that had the word zeppelin on them, but did not have the term Led Zeppelin on them. Here are the common operators you can use with Google: ...
Everyone has her own strategies for better searching, so it's always a good idea to ask others for their ideas. But here are a few hints that should help you with Google searches: Be specific The Web is an enormous place, containing literally billions of pages. Almost any search you do brings back far too much information. So make sure that your search is as specific as possible. If you're looking for a history of the making of the album Blonde on Blonde, by Bob Dylan, don't just search for "Blonde on Blonde&q...
6. Searching Google Catalogs
As in Froogle, Google Catalogs presents a topical directory and keyword searching. After you get into the directory, you can limit further searching to that directory category or launch a global Catalogs search. Start at the Google Catalogs home page. catalogs.google.com The directory tempts by listing a few mail-order companies in each main category. Feel free to leap into the directory by clicking either a catalog or a topic on the home page.Google maintains an archive of past catalogs, which can gum up th...
7. Google`s Approach to Online Shopping
The main difference between Google’s shopping services and those in other major portals is that Google doesn’t get its hands on the money. You don’t buy anything through Google. Both Froogle and Google Catalogs function purely as directories to products, sending you elsewhere to get your hands on the goods. Google has no revenue-sharing association with e-commerce retailers (in Froogle) or mail-order companies (in Google Catalogs). The search results you get in both services are pure; preferred placement in the search resul...
8. How to Download and Install Google Tools
Many Google tools live on the Web and don't require you to install any special software. For example, Gmail, Froogle, and Blogger are all websites; to use them, you only need to point your browser to the right page. But other tools are software programs that live on your PC, and they require that you download and install them before you can use them.All are installed in the same basic way, as outlined in the following steps. The Google Toolbar is used as an example of how to install software. (To see other downloadable tools, go to ...